I wish I could say I worked in oil and gas… but they changed their name before I knew them. Creative People also changed their name to Become Sydney and I didn’t event know! If they’d asked me first I would have suggested they use “Becomes Sydney”. Then you could use the arithmetic notation in Pascal ‘:=Sydney‘ but I guess only geeks like me would get it.

http://bootstrapstudio.com/portfolio/gho/BWS0570_FathersDay_560x300px_exp.html

http://bootstrapstudio.com/portfolio/gho/BWS0557_SynchronisedBanners.html